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Founded in 1969 by the Braithwaite brothers, Sunseeker has transformed from a small boat manufacturer, Poole Power Boats, into a global leader in luxury performance motor yachts known as Sunseeker International. This change in 1985 marked the start of a new era where each yacht is a testament to outstanding design and exceptional quality.
Every Sunseeker yacht, produced in Poole, Dorset – a place pivotal in the maritime industry – showcases sophistication in craftsmanship. With about 150 boats created annually ranging from 38-161 feet, Sunseeker emphasizes bespoke production. The in-house Design & Technology Center is a hub of innovation, where every detail from inceptual design to finish is meticulously orchestrated. Here, the creation of complex electrical systems, custom furniture, and stylish interiors occurs under rigorous quality control, ensuring unmatched luxury and style.
Sunseeker is not only a pioneer in luxurious maritime design but also vested deeply in CSR activities, notably with local charities like Macmillan Cancer Support. Strengthening community ties and environmental stewardship is at the heart of Sunseeker’s ethos, underlining its commitment beyond mere business.
Under the leadership of Andrea Frabetti, CEO and former CTO, the yacht maker has doubled its range from 2019 to 2021, pushing boundaries in yacht innovation and design. His vision ensures that every Sunseeker yacht is not only a vessel but an experience, bringing together luxury, performance, and avant-garde technology.
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